Campari Negroni Week

This Week Franks Gentlemens Essentials and Campari have teamed up to give […]

This Week Franks Gentlemens Essentials and Campari have teamed up to give you a super deal in relation to the iconic Negroni cocktail. When you purchase your campari, Cinzano vermouth and Bulldog gin you will be given 2 glasses and 1  tote bag on the house.

The noble beginnings of a iconic cocktail

The most widely reported version of this drink’s origin is that it was invented at Caffe Casoni in Florence, Italy in 1919. 

Legend tells that Count Camillo Negroni asked his friend, bartender Forsco Scarselli, to strengthen his favourite cocktail – the Americano – by replacing the soda water with gin. Scarselli added an orange garnish, rather than the lemon you’d usually get with an Americano, and the drink took off. Before long, everyone was coming into the bar for a ‘Negroni.’

Camillo Negroni himself was an interesting figure. He travelled around America while in his twenties and lived the life of a cowboy for a period. He also lived in London, which, we like to think with its prevalent gin scene, led to him (perhaps inadvertently) creating one of the most iconic cocktails of all time.

So hurry up and buy your ingredients to raise a glass to Franks Negroni week! pop by our shop in Franks The Plaza, Sliema  or visit our website and buy online. We also offer free delivery all over Malta & Gozo with purchases over 50 Euros.