It-s not enough to turn heads- jaws must drop, glances transform into stares. When GOOD GIRL clicks her heels, she has the city at her feet. Her presence has a way of lingering over space and time. It flirts with the unconscious, becoming a memory impossible to shake. A weapon of seduction for the woman who wears it. Reveal your good side through the luminous facets of Tuberose and Jasmine Sambac. Indulge your bad side through the addictive notes of roasted Tonka beans and Cocoa.
Bad Boy, the new masculine fragrance by Carolina Herrera, is a powerful and sophisticated scent for unique and irreverent men who dare to embrace all of the facets of contemporary manhood.
The campaign revamps the legendary tale of the rebel: starring Ed Skrein, the film explores the myth with glamour and irreverence, sensibility and energy. He perfectly embodies the essence of the famous motto “It’s so good to be bad”.