The Italian fashion house Trussardi under the license of Angelini Beauty (based in Milan) presents the luxurious line LE VIE DI MILANO THE COLLECTION, celebrating the wonderful city of Milan and its soul, smells and energy. The collection gives homage to the fashion brand using the famous logo of the Italian greyhound, which is found sculpted on the caps of the fragrances. Different and very talented perfumers were inspired by Milan and its beauty, sights and aromas, sharing with us the fragrances which represents the true spirit of the city.
“Milan, the northern capital of a Mediterranean country, is the home of fashion and design and the most modern and cosmopolitan city in Italy. It has Celtic origins and was founded around 580 BC with the name Medhelan, which means “halfway point.” It became Mediolanum in 220 BC when it was conquered by the Roman army.
From that moment on it became the outpost of civilization over barbarism. Milan was extremely important in the Middle Ages, fundamental for the Renaissance, and the cradle of political and cultural movements ranging from the Enlightenment to the economic boom, from the Industrial Revolution to youth protests.” – the brand describes.
Hence the idea of Le Vie di Milano, the Trussardi Parfums collection made up of six extraordinary unisex fragrances created by the best perfumers of the moment. This pool of exceptional noses was asked to draw an olfactory map of the different areas, classifying together the smells, style, emotion and habits typical of the so-called Milanese essence. The result is a fascinating mix & match of past, present and future. Elegant and evocative beyond words, the six fragrances create a cocktail of volatile organic compounds on the skin that define the scent of the city. Le Vie di Milano Trussardi Parfums opens the doors of perception: Since we breathe an average of 25,000 times a day through the nose, it is worth offering it to its perfection.
