The new TRUSSARDI

Today’s woman must be “empowered and new”: emancipated, free, strong, independent and […]

Today’s woman must be “empowered and new”: emancipated, free, strong, independent and always “in the driver’s seat”, in command of her life. Based on these essential values of modern femininity, Trussardi Parfums has created a new classic in the art of perfume and an authentic defining identity for the brand of the greyhound.

Trussardi is the first perfume of the Maison designed for these new women who know how to combine ethics and aesthetic and a love of justice and beauty. They are determined to always be in charge of their destiny and are able to transfer these messages also to future generations.

A fragrance for women by women: Julie Massé and Violaine Collas, the very talented emerging stars of the famous perfume house Mane, worked on this project following the double path of new feminism and a love for style and elegance. 

A new fragrance for new women, it elevates the packaging, transforming it into an object of high Italian design characterized by an attention to detail that is in the DNA and tradition of Trussardi.

THE FRAGRANCE

The completely Italian olfactory composition was formulated by Julie Massé and Violaine Collas using a series of typical ingredients to evoke Italy’s vibrancy, elegance, positivity, serenity, joy and excellence. The olfactory score revolves around the cardinal points of an Italian spirit and feminine boldness. Each of these elements corresponds to a focal point of the Trussardi olfactive pyramid.

In the head notes, the freshness of the Italian accord and Italian tangerine blends with the luminous sweetness of neroli. In the heart notes, there is the embrace of straightforward, robust lavender (historically used in men’s fragrances) with an exciting duet created with the hypnotic notes of jasmine absolute and white dahlia. Rounding out the score, velvety base notes opening with suede accords (the brand DNA) perfectly enhance violet accords and draw to a close with patchouli essential oil.

Check out the full range of Trussardi Products at Franks Malta

Trussardi Donna Pink Marina

EXCLUSIVELY AVAILABLE ONLINE…… THE NEW TRUSSARDI DONNA PINK MARINA EDT It is […]

EXCLUSIVELY AVAILABLE ONLINE……

THE NEW TRUSSARDI DONNA PINK MARINA EDT

It is the perfect moment of a day at the beach, when the sand is warm but not scorching hot and the sun is about to set, slowing sinking into the sea. One notes different aromas of fruit, flowers and fragrant woods in the light breeze arriving by land. A gust of wind from the sea with its distinctive scent is suddenly added to this pleasant balance. Everything turns pink and muted while the waves gently lap up against the shore. It seems to be an enchanted place like Budelli Beach on the Maddalena archipelago, world-famous for its pink sand, or the beach of Frati Bay on Elba Island composed of tiny white stones that change color in the sun.

Pink Marina, the new women’s EDT by Trussardi Parfums, is dedicated to this special moment. Nathalie Lorson of Firmenich has created an olfactory memoir in which the zestful notes of pink grapefruit blend with the fresh, addictive notes of cantaloupe sorbet and the sparkling energy of lemon juice.  This initial luminous freshness is joined by a novel accord: a refined and well-balanced blend of neroli, sand lily and sea salt. The circle closes with a sensual and creamy conclusion of sandalwood and cedarwood with patchouli.

The Pink Marina bottle is made of white glass with pink stripes that allude to patterns on the sand formed by the wind. The square bottle with bevelled edges has aluminium trim on two sides in the same shade of pink as the zamak cap circled by a grosgrain ribbon. The glossy white cardboard box with pink stripes has a quadrangular shape and features silver lettering.

The visual campaign presents the bottle on a beach of white sand with pink nuances in front of a large stylized pink wave that brings to mind the spirals of a modern art installation and also evokes sinuous, delicate femininity.


Check out all Trussardi Perfumes available online at Franks Malta


Trussardi Donna Eau de Toilette

Trussardi Donna, the modern successor of Donna Trussardi from 1994, was launched […]

trussardi donna eau de toilette packagingTrussardi Donna, the modern successor of Donna Trussardi from 1994, was launched in 2011 to mark the centennial of the house. In mid-2016, its new edition Trussardi Donna Eau de Toilette is presented, announced as an airy, floral-oriental fragrance of elegance.

 

Described as fresh, exciting and sophisticated, the new Trussardi Donna Eau de Toilette scent was developed by perfumer Nathalie Lorson who stands behind the original creation as well. A bright, fruity aura opens the composition featuring yuzu, cedrat and watery fruits such as melon.

 

The feminine, white floral bouquet in the heart consists of jasmine tea, orange blossom and lotus. The sensual woody texture in the base is created with notes of sandalwood, white patchouli, cedar and vanilla.


Check out all Trussardi Perfumes available online at Franks Malta