Freddy Furber wanted to re-invent what it meant to be a well-groomed 21st century modern gentleman, so in early 2012 he created the brand Percy Nobleman. He has developed an extensive range of premium men’s grooming products alongside a comic book series which truly enhances consumer experience. Percy is quintessentially British, aiming to develop products to suit all men’s needs. Now available nationwide, Percy continues to impress men around the globe with their style, presentation and performance.