Be Eye-Catching with Beyu!

The days grow longer and the nights become shorter, the scent of […]

The days grow longer and the nights become shorter, the scent of summer dances in the air and night becomes day. Then there are those extra-special, eye-catcher moments.

Inspired by trend scouts and high-fashion magazines, BeYu is launching the Be Eye-Catching fashion collection this summer. The six statement mascara colors, which are applied to the tips of the lashes, transform every woman into a real eye-catcher. Try a little color!

Be an eye-catcher with BeYu!

Beyu Color Lash Tip Mascara

Available in six head-turning shades, the new Color Play Lash Tip by BeYu transforms the eyelashes into real eye-catchers. ‘Go White’ No. 3 envelops the eyelashes in trendy white, whilst the vibrant‘Think Pink’ No. 06 and ‘Lilac Poison’ No. 09 are guaranteed to steal the limelight. The bright ‘Into the Blue’ No. 12 and the light emerald green ‘In Paradise’ No. 16 awaken dreams of summer. ‘Ever Green’ No. 20 lets the eyes sparkle in deep green.

Even after first application, the intensely coloured texture creates head-turning tones. The brush guarantees an even application for optimal precision. The fragrance-free texture leaves lashes looking longer and more voluminous. Carnauba wax nourishes the eyelashes and keeps them supple and flexible.

The Color Play System can be used with all other BeYu mascaras. The small mascara bottle makes the Color Play Lash Tip a practical accessory for every handbag.

Application Method

Easy application – only 2 steps needed:

Step 1: Apply black BeYu Mascara to the entire lashes

Step 2: Complete your look with one or more colors of your choice from the diverse range of Color Play Lash Tip products by applying them to the lash tips

Unlimited lashes mascara

The fragrance-free Unlimited Lashes Mascara conjures voluminous, never-ending, seductive and perfectly separated lashes. With the innovative silicone brush, each lash is coated individually without clumping. In just a few seconds, the lashes look more voluminous and flaunt a fan-like appearance. The eyes are widened. The combination of natural and synthetic waxes keeps lashes supple.

The Be Eye-Catching Look is possible with all BeYu mascaras. We recommend the Unlimited Lashes Mascara for perfectly separated lashes.

BE EYE-CATCHING with BeYu! #beyourself