Skip to content

About the Brand

The origin of our name Arinobu Fukuhara was working as chief pharmacist in a naval hospital at the meagre age of 23 years old when he and his colleagues, also in their early 20’s, founded the first Western-style pharmacy in Japan. Their motivation came from displeasure with medicine available on the market at the time, … Continued

Shiseido - The Origin of our name banner++

The origin of our name

Arinobu Fukuhara was working as chief pharmacist in a naval hospital at the meagre age of 23 years old when he and his colleagues, also in their early 20’s, founded the first Western-style pharmacy in Japan.

Shiseido - The Origin of our name Mr Fukuhara
Arinobu Fukuhara

Their motivation came from displeasure with medicine available on the market at the time, while their inspiration was “to take everything and anything good in this world and use it to create new things”.

The name “Shiseido” was chosen by the young pharmacist, with the words taken from a passage in I Ching meaning, Do (堂): “house of”, Shi Sei (資生): “where everything is born.” The whole passage reads “Praise the virtues of the earth, that is where anything and everything is born from”.

Related posts

The House of Guerlain

The House of Guerlain

Guerlain has been exploring, innovating and enhancing since 1828.In Fragrance, in Skincare and in Make-up.  Bold designers, legendary creations, timeless know-how.Its signature: the Culture of Beauty. THE CULTURE OF BEAUTY For almost two centuries, Guerlain has been in love with everything that beauty encompasses. Thrilled at the idea of an ingenious new pencil stroke. Delighted at … Continued
THE COMPANY

THE COMPANY

Sisley’s strong values are built on its family culture, its place in the grand tradition of French cosmetics, and its international ambitions.   THE COMPANY IN A FEW WORDS – A French company – Launched in 1976 by Hubert and Isabelle d’Ornano – A brand distributed in more than 90 countries – 85% of revenue … Continued
The Double Serum Saga

The Double Serum Saga

« It all started when the other one said no », was what Jacques Courtin-Clarins always used to say. In 1985, Jacques Courtin-Clarins presented a previously insurmountable challenge to chemical engineer, Lionel de Benetti: combine all the active ingredients that have an influence on the youth of the skin together, in a single product. For the chemist, … Continued